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Healthcare Technology

HealthTech SaaS

+87% qualified pipeline

The Problem

Site was slow (7s load time), no lead qualification system, ad spend was scattered across platforms with no cohesive strategy. Marketing team couldn't tie campaigns to revenue.

Baseline Metrics

leads

42 qualified leads/month

conversion Rate

1.8%

load Time

7.2s

cac

$340

Our Approach

1

Rebuilt site on Webflow with mobile-first design, achieved sub-2s load time

2

Deployed AI qualification bot to pre-screen leads and route to sales

3

Launched coordinated Meta and Google campaigns with systematic creative testing

4

Implemented proper GA4 + server-side tracking for full attribution

5

Set up automated nurture sequences for leads not ready to buy

Results

leads

+87% qualified pipeline

conversion Rate

4.2% (2.3× increase)

load Time

1.9s

cac

$164 (-52%)

roas

2.8×

Timeline: 12 weeks

"KIVARO didn't just fix our site—they installed a complete growth engine. We went from guessing to knowing exactly what drives revenue. ROI was clear within 30 days."

S

Sarah Johnson

Marketing Director

Stack

WebflowGA4Meta AdsGoogle AdsHubSpotCustom AI BotZapier

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